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End the Job Hunt - Crowdfunding Empowering Literature

posted Jul 3, 2014, 10:33 AM by Siamak Ebarhimi
Most people know how it feels to be stuck in an unproductive job hunt clicking refresh on their email every minute hoping for a reply to one of the dozens of job applications they have fired off into the ether. The plight of the employed is often not much better. People are at their desks in cubicles doing work that doesn’t fulfill them for supervisors they don’t find inspiring. All the while they feel trapped because they don’t know how to pursue better careers. Our project is for all those people who want to create that career - one that is fulfilling and meaningful - and wish they had a process to move forward that is structured, well-organized and effective. A little over two years ago, the coincidence of seating assignments at a conflict management firm in Cambridge, MA created the conditions for the                                                             design of a model that does just that.
CrowdFunding advertizing

My co-author Carly and I didn’t know each other before we worked in adjacent cubicles at the Consensus Building Institute (CBI). We became friends and, as friends do, over lunch and on break talked about life. We mainly focused on how to investigate and advance our careers. I had just entered the field of alternative dispute resolution and was working as a mediator and freelance writer/researcher, while around the edges I was doing any work I could find as a negotiation trainer. Carly was working full time at CBI doing administrative work and trying to figure out in what direction she wanted to go with her profession. As we compared notes, we noticed that the strategies each of us was using to advance our careers had a lot of overlap. Both of us were asking for guidance from experienced professionals through dozens of informational interviews, while practicing the negotiation skills we were learning in our work. What we found most striking in our comparison was how different our personality types and backgrounds were and yet the same strategies were working for each of us. I had often thought that luck and personality were the main drivers of my ability to advance faster than most in the dispute resolution field. As Carly and I talked, I realized that both of us were making swift progress not only because of luck and our dispositions, but also because we had learned how to harness the keys to being successful negotiators and transformed them into a methodology for career development. Tad joined the project as we sought out people with broader professional experience to test if our model would work for those in their mid-career. He corroborated our experience and was able to expand on our model by bringing his perspective from several career jumps from advertising, marketing and airline pricing to sculpture and mediation. The model we developed was distilled from a combination of the people we interviewed and research on negotiation theory. It is made up of three types of negotiation utilized continuously throughout four phases of career development, as summarized below.CrowdFunding marketing

Three Types of Negotiations: 1. Negotiating with you —to get clarity about your values, long-term goals, and immediate next steps. Without clarity, you’re stuck, either in a fruitless job hunt or in the rut of an unfulfilling job. We’ll help you to identify the core needs and interests that underlie your professional ambitions so that you can negotiate with purpose and direction for what’s truly important to you. 2. Negotiating with connectors —to get the information and contacts you need to understand, enter, and excel in your field. We’ll walk you through our unique, practical, two-step approach for conducting informational interviews. By engaging and collaborating with connectors, you’ll catalyze ideas, strategies, and next steps you never would have dreamed of on your own. 3. Negotiating with gatekeepers —to get concrete training and work opportunities that advance your professional goals. Every professional opportunity—be it a job, professional development training, or the chance to publicize your work—can only be accessed through other people. Learn the art making a “yesable” proposal, asking for something that meets your needs and also meets theirs, thus making it easy for them to say YES! View our video to learn more about “yesable” proposals. These three types of negotiations will come up again and again in your work as well as your personal life. But what you negotiate for and about—how you approach the conversation, and how you interact with your counterparts—changes dramatically depending on where you find yourself in your career development. We will explain how to utilize the three negotiations as you move through the following four distinct phases of career advancement.Kickstarter Marketing

Four Phases: Phase 1 —Finding focus. Effective career management begins with developing an understanding of what drives you, where you want to go, and where you honestly stand. Phase 2 —Gaining access. You then strategically negotiate for the support, assistance, and collaboration you need from others—connectors—in order to understand the professional landscape you’ve chosen and gain entry to paths that previously seemed unavailable, or were entirely unknown to you. Phase 3 —Doing the work you love. By learning to “expand the pie” and make creative agreements that meet both your needs and those of employers—gatekeepers—you land work opportunities that give you perspective, skills, credibility, and leverage. As you get established and your bargaining power
improves, you can begin to refine your workflow and opportunities to better meet your interests and ambitions. Phase 4 —Building fulfillment. Managing your career ultimately becomes a process of creation and ingenuity. Honing your work-life balance, spending your time doing what’s important to you, and seeking to shape your impact on the world are crucial to reaching a place of personal fulfillment. Our main motivation for writing the book is to share with a broader audience the insight that we were lucky enough to gain from our, now, hundreds of interviews with successful professionals and lessons from well-established negotiation theory. Today all three of us frequently get asked to do informational interviews with college/masters degree graduates or mid-career professionals looking to change course. In these conversations people have had overwhelmingly positive responses to the advice that we have given based on our model. It seemed like the best way to grant access to this information to a wider audience was to put our ideas on paper.
Indiegogo Marketing
 So we decided to turn the project into a book. To do that we needed not only support and funding but also a community willing to give us ideas and spread the word. Crowdfunding seemed like the perfect vehicle to do that because it provides both an opportunity to ask for help in the form of ideas and funding, as well as an organic way to spread the word about the project. To our surprise and delight the response from our supporters has been overwhelmingly positive. From young people the response is almost always, “When will the book be finished? I need to read it now!” It is encouraging that we are writing something that’s relevant and useful. Responses from established professionals have supported our willingness to take a risk and put our ideas out there; to try to make navigating the process of career development a more structured organized, and hopeful process. We felt some anxiety that people would discourage us from taking this risk or say that the book wasn’t needed. We are pleased to report that our experience has been quite the opposite. The advice we would give to crowdfunders first is: “Do it! Go for the crowdfunding.” It is a great way to force you to sharpen your thinking and give your project real definition and life. Second, I’d say that if you’re having trouble moving your project forward, creating a crowdfunding campaign gives you accountability so that you will complete the project. Even when it becomes overwhelming and you want to drop it, you have to finish because you have hundreds of people to whom you have committed. Creating this kind of support and accountability is extremely valuable for any entrepreneurial venture especially one as challenging as writing a book. Drilling down to specifics, I would say there are two things that we learned in our research about crowdfunding that I would encourage anyone doing it to take seriously. The first is to take the time and spend the money to produce a good video. Our society seems to be shifting increasingly towards high stimulation, short-form data transfer (videos/audio) and away from long-form written text. Having a video that’s fun, funny, engaging and has a high production value is clutch for spreading the word, especially if your target audience is younger people. The other piece of advice we found, which I can’t emphasize enough, is the importance of doing a good bit of reach-out before you launch the campaign so that the day of the launch you have funders who already know what the project is and are ready to pull out there credit cards to support you immediately. Doing this creates momentum for the rest of the project. Like restaurants that are empty, projects with no backers are ones people will likely avoid because it appears there must be a good reason for the lack of interest.crowdfunding websites
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